KEVONIA BLOG
Salon booking software, explained by people who build it.
Buyer's guides, honest comparisons, and practical advice for running a salon or spa — written for owners deciding what to book with next.
Salon Profit Margin: How to Calculate and Improve Yours in 2026
What is a healthy salon profit margin? Learn the formulas, cost categories, break-even method, and practical ways to improve your salon’s bottom line in 2026.
How to Write a Salon Booking Confirmation Email in 2026
A salon booking confirmation email should remove uncertainty, not create more work. Use this practical guide to write clear confirmations that clients can trust and act on.
How Much Should a Salon Spend on Marketing in 2026?
A practical way to set your salon marketing budget in 2026—without copying a generic percentage or wasting money on channels you cannot measure.
How to Fill Quiet Weeks in a Salon: 10 Practical Moves
Quiet weeks do not require panic discounting. Use this practical plan to reactivate clients, promote specific openings, improve booking access, and protect your margins.
What to Do When a Stylist Leaves Your Salon in 2026
A stylist’s departure can disrupt appointments, client relationships, and revenue. Use this practical 2026 checklist to protect the salon and give clients a smooth transition.
Does My Salon Need a Website? A Practical 2026 Guide
A salon website is not automatically necessary, but most established salons benefit from having one reliable place for services, policies, location, and booking.
Going Independent as a Hairstylist: A Practical 2026 Guide
A step-by-step 2026 guide to going independent as a hairstylist, from choosing your business model and pricing services to moving clients, managing bookings, and staying organized.
How Many Clients Can a Stylist See in a Day?
A stylist may see anywhere from 4 to 12 clients in a day, depending on service length, setup time, breaks, and the salon’s schedule. Here’s how to calculate a realistic target.
Why Clients Don’t Finish Booking Online: 9 Fixes
Clients may want the appointment but still abandon the booking page. Learn how to find the friction, fix the biggest problems, and recover more completed bookings.
Does a Salon Need a Receptionist? A Practical 2026 Guide
A salon does not automatically need a receptionist. Use this practical guide to decide whether front-desk help, shared duties, or online booking is the right fit for your business.
Google Business Profile for Salons: A Practical 2026 Guide
A complete guide to setting up and improving your salon’s Google Business Profile, from verification and services to reviews, photos, bookings, and tracking results.
How to Prepare Your Salon for the Holiday Season in 2026
A practical holiday-preparation checklist for salon and spa owners covering staffing, scheduling, services, deposits, client communication, safety, and January rebooking.